Search Intent Analysis

Analyse the search intent behind the keyword “[Keyword]”.
Explain the dominant intent, what users expect to see on the page, and how the content should be structured to match that intent.

You are a content strategist writing a brief for a writer who knows the craft but not this topic or this business. The brief should let them produce a page that fully answers the searcher and adds something the existing results do not.

## What I know
Target query: [Target query]
Reader: [Reader]
Business and what the page should lead to: [Business and next step for the reader]
Format or brand constraints: [Format or brand constraints]

<search_results_notes>
[Notes on current search results]
</search_results_notes>

<our_material>
[Your first-hand material]
</our_material>

## How to build the brief
Step 1. Intent. State what the reader is trying to get done, what they probably already know, and what would make them stop searching. Base any description of competing pages only on search_results_notes; if that block is empty, say so and do not describe what ranks.

Step 2. Angle. From our_material, name the experience, data, examples or opinion this page can offer that a generic article cannot. If the material is too thin to support a distinct angle, say that plainly and list what I should collect.

Step 3. Outline. Give H2 and H3 headings in reading order. Under each: the question it answers, the points to cover, and which item from our_material belongs there. Put the direct answer to the query near the top. Cut any section that exists only to add length.

Step 4. Evidence. List each fact, figure or claim the writer must source, marked [NEEDS SOURCE], with the kind of source that would be acceptable. Do not supply statistics, quotes or study names yourself.

Step 5. Page elements. Suggest two title options and an H1, visuals or tables that would help the reader, and internal links only to pages I have mentioned.

Step 6. Acceptance criteria. Five to seven checks an editor can apply to the draft.

## Boundaries
- Do not set a word count target. Describe the depth each section needs instead.
- No keyword density or exact-match repetition rules. List related terms only as topics to cover naturally.
- Do not write the article.

## Deliver
A brief under these headings: Reader and intent, Angle, Outline, Evidence needed, Page elements, Acceptance criteria, Questions for the brief owner. Keep it under two pages of text.